Grow Your Author Platform: Comprehensive Programs for Unmatched Impact
At Fresh Impact PR Group, we empower authors to achieve their greatest potential. Our tailored programs are designed to solve your core challenges: gaining high-profile visibility, selling more books, and building a powerful author brand. We offer a truly holistic approach, ensuring every aspect of your book's success is covered, from securing impactful media placements to strategic distribution and robust brand development. Discover how our proven strategies can help you create, deliver, and elevate your message to the world, transforming your author platform.
BESTSELLER
Fresh Impact PR Group has successfully executed bestseller campaigns across major lists, including New York Times, Wall Street Journal, USA Today, and Publishers Weekly. These campaigns are not just about rankings—they’re about positioning authors for increased authority, visibility, and opportunity.
In recent case studies, clients have seen measurable impact beyond the list itself, including higher speaking frequency and increased speaking fees. A well-run bestseller campaign creates leverage that extends far beyond launch week.
AUTHOR BRANDING
Strong brands are built with clarity, strategy, and intention. Our branding work is designed to create those “ah-ha” moments that align an author’s message with their long-term vision. Through a structured brand strategy report, we guide clients through Brand Analysis, Brand Definition, and Brand Positioning to establish a foundation that supports sustainable growth.
PUBLISHER
With a rich history in both the media industry and publishing space, we are often called upon to help authors build out their books. This may include serving as the literary agent on a project or managing the entire process from concept to completion within the hybrid publishing model.
We know what goes into creating a strong, market-ready book and maintain a trusted network of top experts for cover design, pagination, editorial, back cover copy, printing, and distribution. A good story still makes a good book—and becoming an author still requires producing one worth reading.
BOOK MARKETING
Book marketing works best when it’s integrated, not isolated. We view the author as the center of the wheel, with each service acting as a spoke supporting the whole. When marketing efforts are aligned with publicity, branding, and long-term goals, authors gain momentum that compounds over time.
With hundreds of messages competing for attention daily, intentional content is critical. We help authors plan and execute marketing strategies tied directly to their end goal—whether that includes launch teams, social media assets, visual campaigns, or ongoing audience engagement. Every effort is designed to support both the book and the author brand behind it.
FULL BOOK LAUNCH
Launching a book is just as critical as writing it. Our full book launch model begins with a long-term vision, mapping where an author wants to be two to three years out and working backward to build a launch that supports that future.
This approach often integrates multiple services and may include online curriculum, subscription-based learning, or backend offerings tied to the book. From launch teams and book websites to video trailers, social media assets, advertising, and content funnels, each component is designed to support sustained brand growth—not just short-term sales.
PUBLICITY
With over two decades in the book publishing and media space, we help authors secure strategic media placements that elevate both their message and their brand. From top morning shows and daytime talk shows to radio, podcasts, digital outlets, and primetime television, we understand what producers look for and how to position authors to stand out.
Beyond broadcast media, our authors regularly contribute to high-profile outlets such as Entrepreneur, Inc., and Success Magazine. As the news cycle accelerates, thought leadership and article placement have become essential components of modern publicity. We also have deep experience placing Christian authors, ministries, and nonprofits into both faith-based and general-market media, helping them expand reach without compromising their message.
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Hear From Our Successful Authors
At Fresh Impact PR Group, our greatest pride stems from helping authors grow at every level. We believe in building long-term relationships founded on trust, honest feedback, and a shared commitment to achieving ambitious goals. Our holistic, client-centric approach has empowered countless authors to realize their publishing dreams, elevate their platforms, and significantly increase their book sales and speaking opportunities. Your success is our success.
A Message from Our CEO: "The difference in working with us in addition to booking interviews, we help you sell and market books to major retailer’s, large chains and bookstores across the country." — CEO, Scott Spiewak
Ready to Grow Your Author Platform to Sell More Books?
Don't let valuable opportunities slip away. Missing out on high-profile shows and crucial book sales can hinder your author growth. Partner with Fresh Impact PR Group to transform your author journey with proven strategies. We provide the expertise, support, and holistic approach needed to help you gain unparalleled visibility, grow your platform, and achieve the lasting impact your book truly deserves. Let's discuss your goals and craft a customized strategy for your undeniable success.